LATEX INK MARKET ANALYSIS

Latex Ink Market, By Ink Type (Water-Based Latex Ink, Solvent-Based Latex Ink), By Application (Printing (Wide Format Printing, Textile Printing, Packaging Printing, etc.), Signage, Decorative Printing, Labels and Packaging, Others), By End User (Printing Companies, Advertising and Marketing Agencies, Textile Manufacturers, Packaging Manufacturers, Retailers, Others), By Print Technology (Inkjet Printing, Screen Printing), By Color Type (CMYK (Cyan, Magenta, Yellow, Black), RGB (Red, Green, Blue), Custom Colors), By Substrate Type (Paper, Fabrics (Cotton, Polyester, Blends, etc.), Vinyl, Plastic, Metal, Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

Recent Developments

New product launches

HP Latex R-Series: In 2023, HP introduced the HP Latex R printer series, which represents a new beginning in large-format printing. This series is the only true hybrid solution, equally strong in both rigid and flexible printing, and offers the world's first white latex ink formulated by HP
Mimaki Latex Ink Printers: Mimaki, a leading printer manufacturer, introduced a range of latex ink printers. These printers offer high-quality prints with vivid colors, sharp text, and excellent image durability. Mimaki's Latex Ink printers are designed to meet the demands of signage, vehicle graphics, and interior decoration applications.

Acquisition and partnerships

Ricoh and ColorGATE: In 2020, Ricoh, a global technology company, partnered with ColorGATE to offer a comprehensive solution for the industrial printing market. The collaboration integrated ColorGATE's software solutions with Ricoh's inkjet technology, including Latex Ink, to provide end-to-end printing solutions for industrial applications.
EFI and 3M: In 2021, Electronics For Imaging (EFI), a digital printing technology provider, announced a partnership with 3M, a multinational conglomerate. The collaboration aimed to develop a new digital UV inkjet printing solution using EFI's inkjet technology and 3M's extensive portfolio of films, media, and adhesive materials, expanding the range of options for latex ink printing applications.