Regional Analysis
Global Kombucha Market Outlook
- North America is projected to be the dominant region in the kombucha market. The U.S. is anticipated to contribute the largest share to this market. Increasing awareness regarding health benefits of this drink is fueling the growth of the kombucha market. The American Cancer Society stated that this beverage has promoted as a cure-all for a large range of health issues, such as baldness, cancer, AIDS, insomnia, arthritis, and intestinal disorders. Latin America witnessed moderate growth in the kombucha market, owing to increasing demand for healthy drinks in the economies such as Argentina, Venezuela, Colombia, and Brazil.
- Asia Pacific region witnessed significant growth rate and holds a second largest share in the kombucha market, owing to the growing population and increasing demand from the emerging economies such as India and China. Kombucha being originated in this region is making this region fastest growing market having low production and processing cost, in turn driving the growth kombucha market. Europe is witnessed to have a moderate growth in the global kombucha market, owing to the rising government regulations, which is hampering growth of the market.