ISOSTEARYL ALCOHOL MARKET ANALYSIS

Market Challenges And Opportunities

Global Isostearyl Alcohol Market: Growth Drivers

Increase in demand for viscosity boosting and anti-aging agents

The global isostearyl alcohol market is driven by the increase in demand for viscosity boosting and anti-aging agents. Isostearyl alcohol prevents the formation of crystals in personal care and cosmetics products. Therefore, demand for isostearyl alcohol is rising as an ingredient in personal care and cosmetics products. This is expected to propel the isostearyl alcohol market during the forecast period 2023-2030

For instance, in 2022 NutriGlow Cosmetics is delighted to launch dermatologically-tested anti-aging products with Vitamin C and Hyaluronic Acid to help consumers fight skin concerns such as dark spots, fine lines, hyperpigmentation, discoloration, and uneven skin tone. Age Repair products help rebuild the skin’s collagen to diminish the appearance of aging

Increasing Usage of Isostearyl Alcohol in Cosmetics to Support Market

The extensive usage of isostearyl alcohol in the production of several cosmetics and personal care products, such as lotion, serum, and creams, is reflected positively on the growth of the global isostearyl alcohol market". Apart from this, the presence of anti-aging agents in isostearyl alcohol is also boosting its application substantially, For instance, in December 2021, Pour Moi Skincare, a cosmetic brand, launched Merry Mask Duo, an anti-aging product developed to block blue light radiation.

Global Isostearyl Alcohol Market: Restraints

Availability of other Emollient and Surfactant

The market is restrained by the availability of other emollients and surfactants that can be used in personal care products, these alternative products are often more affordable than Isostearyl alcohol Products which can lead to lower demand for isostearyl alcohol.