INSTANT BEVERAGE PREMIXES MARKET ANALYSIS
Major players in the market are focusing on launching new products in the market, in order to enhance their product portfolios and maintain their positon in the competitive market. For instance, in 2016, Frutarom Industries Ltd. launched NutraT, an instant drink powder, which includes CocoaT, OliveT, CitroT, RosT, and functional ingredients.
Major players in the instant beverage premixes market include Suntory Beverage & Food Ltd., The Republic of Tea Inc., Tata Group, Monster Beverage Co., The Coco-Cola Co., Neel Beverages Pvt. Ltd., Keurig Green Mountain Inc., Starbucks Corp., Dunkin Brands Group Inc., and PepsiCo Inc.
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