Key Developments

In September 2021, GfK, a leading provider of consumer and market intelligence, analytics and consulting services, launched gfknewron, an integrated, AI-powered software platform. GfK, which has been transforming from a classical market researcher to an AI-powered data analytics and consulting company, designed gfknewron to enable companies to access market, consumer and brand data from a single source of truth. The AI-supported predictions and practical guidance provided by gfknewron's modules - Market, Consumer, and Predict - aim to support sustainable business growth by empowering data-driven decision making.
In October 2021, Coveo, a leader in AI-powered relevance platforms that transform digital experiences with search, recommendations, and personalization, acquired Qubit, a provider of AI-powered personalization technology for merchandising teams. The acquisition is expected to accelerate Coveo's geographic expansion into the U.K. and European markets. Coveo's SaaS-native, multi-tenant platform injects search, recommendations, and personalization solutions into digital experiences for ecommerce, service, website, and workplace applications, driving revenue growth, reducing customer support costs, increasing customer satisfaction and digital engagement, and improving employee proficiency and satisfaction.
In June 2021, IntraFind Software AG, a specialist in enterprise search and AI solutions, announced that its iFinder Enterprise Search solution is now available on the Microsoft Azure Marketplace. This development allows companies utilizing Azure to access IntraFind's solution for comprehensive enterprise-wide information search, enabling the extraction of data from various sources, including file servers, databases, and applications like Dropbox and Salesforce.
In June 2021, Google, a leading technology company known for its search engine and cloud computing services, began migrating parts of its popular YouTube video service from its advertising data center infrastructure to its cloud service. This strategic move reflects Google's intention to focus more on its cloud computing sector, aiming to reduce its reliance on advertising revenue from its search engine and other platforms.