INDIA MASKING TAPE MARKET ANALYSIS

Market Challenges And Opportunities

Market Drivers

Soaring demand for masking tape in the paint industry

Masking tape is used to seal areas that do not need painting. In addition, this tape can be easily removed after use. Masking tape is used for painting due to it offers sharp and perfect edges. It is suitable for outdoors and indoors use due to its perfect finish, and easy to use nature. Moreover, excellent adhesion, easy unwind, multi-surface performance, and others are major factors that are fueling demand for masking tape in the paint industry.

Market Restraints

Availability of painter’s tape is hindering the India masking tape market growth

The painter’s tape is designed for prevention of paint from exploiting into masked off surfaces and can be removed easily with no residue. This tape is made with more healthy backing as compared to masking tape. This tape offers extra sharp paint lines, which are used for painting shapes, stripes and decorative patterns on different surfaces. Growing use of painter’s tape as a substitute to masking tape is limiting the India masking tape market growth. Nevertheless, the high cost of painter’s tape is accelerating the India masking tape market growth.