INDIA FERTILITY MONITOR MARKET ANALYSIS

The India fertility monitor market is estimated to be valued at US$ 2.4 Million in 2023 and is expected to exhibit a CAGR of 8.3% during the forecast period (2023-2030).

Analysts’ Views on India Fertility Monitor Market:

The increasing technological advancements in the treatment of infertility are expected to drive market growth over the forecast period. For instance, on July 18, 2023, the Indian Council of Medical Research, a government authority in India, and the ICMR (National Institute for Research in Reproductive and Child Health) developed a kit and AI-based software to accurately diagnose the genetic cause of infertility. To address this concern, ICMR scientists developed an artificial intelligence-based algorithm. This algorithm predicts the rate of sperm retrieval, fertilization, clinical pregnancy, and live birth based on the identified microdeletion. It provides valuable information about the genetic basis of the microdeletion, helping doctors and patients understand the chance of assisted reproduction.

Figure 1. India Fertility Monitor Market Share (%), By Modality, 2023

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India Fertility Monitor Market– Drivers

• Increasing number of Fertility Centers in India: The rising number of fertility centers in India is expected to drive demand for fertility monitor devices, which is expected to drive market growth over the forecast period in India. For instance, in December 2020, Indira IVF (In-vitro Fertilization), a chain of fertility centers in India, announced the inauguration of the fertility center in five new centers in Tier-III cities, namely Nanded, Warangal, Sirsa, and Gulbarga in Maharashtra, India.
• Increasing Prevalence of Polycystic ovary syndrome (PCOS): The increasing prevalence of polycystic ovary syndrome (PCOS) is expected to drive market growth over the forecast period. For instance, in December 2022, according to data provided by the National Library of Medicine, polycystic ovary syndrome (PCOS) is a multifactorial endocrine disorder that is characterized by chronic anovulation. Irregular periods, hirsutism, and weight gain are the common symptoms of PCOS. It is the most prevailing female endocrine disorder and the pre-eminent cause of infertility, with the worldwide range of 6-26%, and in India it is 3.7-22.5%. Moreover, the prevalence of Polycystic ovary syndrome (PCOS) is 11.34% in India, where the. The PCOS prevalence rates among Chinese females varied by region; the prevalence rates of PCOS in eastern regions (7.82%) are much lower than those in central (14.24%) and western regions (13.35%).

Figure 2. India Fertility Monitor Market Share (%), By Region, 2023

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India Fertility Monitor Market- Regional Analysis

Among regions, South India is estimated to hold a dominant position in the India fertility monitor market over the forecast period. South India is estimated to hold 33.5% of the market share in 2023. The India fertility monitor market is expected to witness significant growth in the coming years, owing to the increasing awareness campaign to spread awareness about infertility. For instance, on August 30, 2023, GarbhaGudi IVF Centre, a India based IVF Centre, launched a long travel campaign ‘Ghar Ghar Garbhagudi’ to spread awareness about infertility and make Karnataka infertility-free. The campaign involves a specially equipped vehicle that will traverse across Karnataka, showcasing street plays and informative talks to dispel misconceptions related to infertility.

 India Fertility Monitor Market– Impact of Coronavirus (COVID-19) Pandemic

Since the COVID-19 virus outbreak in December 2019, the disease has spread to over 100 countries across the globe, and the World Health Organization declared it a public health emergency on January 30, 2020.

COVID-19 affected the economy in three main ways: by directly affecting the production and demand of drugs, by creating disruptions in distribution channels, and through its financial impact on firms and financial markets. Due to nationwide lockdowns, several countries, such as China, India, Saudi Arabia, the U.A.E., Egypt, and others, faced problems with the transportation of things from one place to another.

However, the COVID-19 pandemic had a negative impact on the India fertility monitor market, owing to increasing fertility during COVID-19. For instance, in January, 2022, according to data provided by National Library of Medicine, the COVID pandemic, affect fertility behavior and intentions in many ways. Restrictions on service provision reduce access to family planning services and increase fertility in the short term. By contrast, the economic uncertainty brought about by the pandemic and its impact on mental health and well-being may reduce fertility.

India Fertility Monitor Market Segmentation:

India fertility monitor market report is segmented by modality, by type, by end user, and by region.

• By modality, the market is segmented into hand Held and table top. Out of which hand held is expected to hold a dominant position in the India fertility monitor market during the forecast period, and this is attributed to the increasing inorganic growth strategies, such as partnership by key market players
• By type, the market is segmented into saliva based monitor and urine based monitor. Out of which, urine based monitor is expected to hold a dominant position in the India fertility monitor market during the forecast period, and this is attributed to increasing inorganic growth strategies such as partnership
• By end user, the market is segmented into hospitals, fertility clinics, and homecare settings. Out of which, hospital is expected to dominate the market over the forecast period, and this is attributed to the increasing use of urine based monitoring in hospitals
• By region, the market is segmented into North India, South India, East India, West India, Central India, and North East India. Out of which, South India is expected to dominate the market over the forecast period, and this is attributed to the increasing organic growth strategies, such as product launch and approval.

Among all the segmentation, the modality segment is expected to dominate the market over the forecast period, and this is attributed to increasing inorganic growth strategies, such as partnerships by key market players to expand their product portfolio, which are expected to drive the segment growth over the forecast period. For instance, in January 2021, Koninklijke Philips N.V., a leader in health technology, announced a partnership with Merck KGaA, a leading science and technology company, to develop clinical-grade digital solutions for highly personalized fertility treatment. Leveraging digital health technologies, advanced informatics, and mobile, AI-enabled ultrasound diagnostics, these solutions aim to better inform patients and clinicians about the choice and timing of fertility treatment to maximize the chances of conception.

India Fertility Monitor Market- Cross Sectional Analysis:

An increasing awareness campaign by fertility clinics and key market players to raise awareness about infertility is expected to drive market growth over the forecast period in North India region. For instance, in March 2020, Artemis Hospital, Gurugram, Delhi, launched an infertility program and awareness campaign to raise awareness about infertility.

India Fertility Monitor Market: Key Developments

• On August 8, 2023, Maven Clinic, the virtual clinic for women's and family health, announced it had partnered with Amazon, an online product delivery platform, to expand Amazon's family-building support program across the world to 50 countries outside the U.S. and Canada. It is available to full-time, part-time and hourly employees. Working together, Maven and Amazon will give Amazon employees and their partners free access, via Maven, to board-certified reproductive endocrinologists (fertility doctors), obstetricians, gynecologists, nutritionists, mental health providers, adoption coaches, and other care providers.
• In October 2022, Prime IVF, a comprehensive healthcare provider, launched a fertility campaign to raise awareness of in vitro fertilization (IVF) and promote the rate of acceptance and indulgence with IVF treatments powered by advanced technology with the highest level of expertise offered.
• in March 2021, Mankindpharma’s, a pharmaceutical company, has launched a new campaign on the occasion of International Women’s Day. The campaign highlights the sensitive issue of infertility to spread awareness about this susceptible issue.
• In February 2021, Ava, a digital healthcare company focused on women’s reproductive health, announced today it has received FDA clearance for its Ava Fertility Tracker, making it the first and only FDA-cleared fertility tracking wearable. A fertility tracking sensor bracelet and accompanying app, Ava Fertility Tracker is already the first and only wearable, machine learning device to aid women in ovulation prediction and facilitation of conception.

India Fertility Monitor Market: Key Trends

Increasing Awareness Campaign: An increasing awareness campaign by key market players is expected to drive market growth over the forecast period. For instance, In July 2022, Oasis Fertility, a fertility center in India, launched “Infertility Knows No Gender” campaign to send a strong message that infertility isn’t gender biased and affects men as much as it affects women. Men need exclusive treatment, care, and compassion

India Fertility Monitor Market: Restraint

Stringent Rules and Regulations for IVF Procedure: Factors such as stringent rules and regulations for IVF procedure and risk associated with IVF procedure are expected to hamper the growth of the India fertility monitor market over the forecast period. For instance, on April 19, 2023, according to data provided by the health ministry of India, the ministry tightened regulations for assisted reproductive technology (ART), commonly used to treat infertility through in vitro fertilization (IVF), aiming to rein in a mushrooming money-making industry. The government has told IVF clinics to follow compliance procedures with respect to the retrieval of oocytes (a developing egg in a female), limiting the number of oocytes in one cycle, and putting a cap on the number of embryos that can be transferred to the female during the treatment cycle.

Key players and fertility centers are focusing on reining in unnecessary procedures.

India Fertility Monitor Market- Key Players

Major players operating in the India fertility monitor market include Koninklijke Philips N.V., SCHILLER, Midmark Corporation, Smiths Medical, Vyaire Medical, Inc., SDI Diagnostics, Nihon Kohden Corporation, COSMED srl, Fukuda Sangyo Co. Ltd., Medicare Systems, MGC Diagnostics Corporation, LabTech, Vitalograph, Futuremed, Geratherm Medical AG, Guangzhou Medsinglong Medical Equipment Co., Ltd, Aluna, and Welch Allyn

India Fertility Monitor Market– Definition: Fertility monitors are digital handheld devices. These devices test fertility hormones, specifically luteinizing hormone, in urine. There are two type of devcies such as hand held and table top. The fertility monitor devices are generally small, portable, battery-operated gadgets that analyse the results of a fertility test. Many fertility monitors use thermometers to identify the rise in body temperature that occurs a few hours after ovulation. Some fertility monitors measure hormone levels in saliva. This can be done by measuring ferning patterns (patterns of crystals formed in dried saliva), or even electrical resistance of saliva.