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INDIA ALCOHOL MARKET ANALYSIS

India Alcohol Market, By Beverage Type (Beer, Spirits, Wine, and Others), By Price Point (Premium/Luxury, Mid-range, and Economy/Value), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Liquor Stores, Online Platforms, and Bar and Restaurants)

  • Published In : Jun 2024
  • Code : CMI3145
  • Pages :120
  • Formats :
      Excel and PDF
  • Industry : Food and Beverages

Regional Analysis

  • In January 2024, Coca-Cola India introduced Lemon-Dou, a lime-flavored cocktail, in select regions like Goa and parts of Maharashtra
  • Nisaki Gin was launched in India in April 2024
  • In April 2024, Bio India launched four premium ranges of domestically produced bio-liquor products, including bio whisky, bio-Rum, and bio-Brandy
  • In 2023, Coca-Cola India forays into the alcohol segment

*Definition: The India alcohol market is a large and growing consumer market for alcoholic beverages within India. It includes the production, distribution, and sale of various spirits, beer, wines and others within the country. Major products in the market are whisky, rum, India Made Foreign Liquor, beer, and locally produced spirits. Key players in the industry are United Spirits, Radico Khaitan, Pernod Ricard, and Diageo that manufacture, distribute, and market their alcohol brands across India.

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