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IN-VEHICLE INFOTAINMENT MARKET ANALYSIS

In-vehicle Infotainment Market, By Device Type (In-Car Navigation Systems, In-car Video Systems, and In-Car Audio Systems), By Vehicle Type (Passenger Cars (Compact Cars, Luxury Cars, and Mid-Size Cars); Commercial Vehicles (LCV, Heavy Trucks, and Heavy Buses)), By Distribution Channel (OEM Channel, and Aftermarket Channel ), By Technology Type (Embedded Telematics, Tethered Telematics, and Integrated Telematics), and By Geography (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa)

Market News

Global In-vehicle infotainment Market: Key Developments

In December 2021, Bosch announced development of a new infotainment domain computing system with high-performance and developed specifically for the vehicles. The new system offers features such as in-car communication, video streaming, in-car payment, voice assistants and more.

In January 2023, Holoride, a startup company backed by Audi introduced a novel device at CES 2023 in Las Vegas for bringing virtual reality entertainment to every car. With the launch of this product, a company relying on alliances with automakers for the expansion reached a turning point.

In October 2022, Mercedes-Benz with Apple announced to have acclaimed Spatial Audio of Apple Music that supports Dolby Atmos, will now be available as a native experience in Mercedes-Benz vehicles. With this collaboration, the company aims to offer finest music experience to their customers.

In April 2021, LIZHI Inc. and WM motor collaborated for promoting their innovation to develop smart travel. LIZHI will be installing/providing in vehicle audio products to the WM W6 EV model of WM motors.

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