HEAVY POWER SURGICAL TOOLS MARKET ANALYSIS

Regional Analysis

Regional Analysis

North America is the world’s leader in heavy power surgical tools. The region accounted for over 55% of global market. This is primarily attributed to presence of leading players along with high healthcare spending and better healthcare amenities. North America spends a larger percent of its GDP on healthcare compared to any other region. Moreover, various reimbursement policies and government initiatives such as Obama care has boosted overall market for medical device including heavy power surgical tools.

The region is followed by Europe and Asia Pacific. Asia Pacific is primarily driven by China and India. This region has a large consumer pool. Relaxation in FDI cap along with healthcare expenditure is expected to create lucrative opportunities for the players in the region. Though the region is expected to create significant demand, Asia Pacific market is highly volatile. As such, companies need to look at the development of heavy power surgical tools along with increased focus on direct distribution channel and cost competitiveness to increase market footprint in the region.

Latin America is expected to witness sluggish growth. The region will be primarily driven by Brazil and Mexico. MEA is expected to add a minor chunk in overall market. These regions are expected to gain upward trajectory during the latter half of the forecast period.