HEARING AIDS MARKET ANALYSIS

Hearing Aids Market, By Product Type (Hearing Aid Devices, Hearing Implants), By Type of Hearing Loss (Conductive Hearing Loss, Sensorineural Hearing Loss, Mixed Hearing Loss), By Patient Type (Adults, Paediatrics), By Sales Channel (Otolaryngology Clinics, E-commerce, Retail Stores, Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

On January 31, 2024, Lexie Hearing, a leader in over-the-counter hearing aids, launched its latest product, the Lexie B2 Plus Self-Fitting OTC Hearing Aids. Powered by Bose, it offers an improved in-app hearing test capability as well as a redesigned charging carrying case that can store one charge for up to 18 hours, extending battery life for customers on the go.
On January 31, 2024, Eargo, Inc., a medical device company, announced the launch of two new over-the-counter (OTC) hearing wellness devices: Eargo SE and LINK by Eargo. The new devices add to the brand's portfolio of offerings, including a new earbud form factor and a completely-in-canal option focusing on Eargo signature essentials.
On January 08, 2024, RCA Accessories, an established brands in the consumer electronics industry, announced the upcoming launch of three new improved premium hearing aids with advanced functionality, battery life, and volume control. In addition, the company is launching a top-tier protection plan for its consumers.
In October 2022, Sony Electronics, a consumer electronics company, announced the launch of its first over-the-counter (OTC) hearing aids in the U.S. The CRE-C10 and CRE-E10 self-fitting OTC hearing aids are the first two products to be released as a result of the collaboration with WS Audiology ("WSA"), a recognized leader in hearing aid technology.