FROZEN PROCESSED FOOD MARKET ANALYSIS

Frozen Processed Food Market, By Type (Frozen Processed Bakery Products, Frozen Processed Desserts , Frozen Processed Meat Substitutes , Frozen Processed Poultry , Others), By Distribution Channel (Supermarkets/ Hypermarkets , Specialty stores , Convenience stores , Online , Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

Published In : Apr 2024
Code : CMI1228
Pages :180
Formats :
Excel and PDF
Industry : Food and Beverages

Market Challenges: Changing consumer preferences towards fresh and healthy foods

Global frozen processed food market faces challenges from changing consumer preferences towards fresh and healthy foods. Rising health concerns associated with high sugar, salt, fat content of frozen meals boosts demand for better-for-you frozen options.

Market Opportunities: Developing products aligned with current health and wellness trends

Despite challenges, the frozen processed food market holds potential for growth by developing products aligned with current health and wellness trends. Offering frozen meals and snacks with clean label ingredients, more nutritional value, and diverse global flavors presents an opportunity to attract newer customers. With rising demands for convenience, there is also scope for frozen ready meals and appetizers that offer time-saving preparation at affordable price points.