Global food preservatives market faces several challenges. Consumer preference for fresh and minimally processed foods poses a threat to products containing artificial preservatives. Stringent regulations around the use of certain preservative chemicals also limit growth opportunities. Customers increasingly demand natural preservatives from plant and mineral sources rather than synthetic alternatives. This places pressure on manufacturers to invest in natural product development and certification.
Market Opportunities: Rising demand for convenient, long-shelf life options
The global population is rising rapidly and demand for convenient, long-shelf life options is increasing accordingly. Food producers need effective preserving techniques to meet this need. As producers expand into new international markets, preservation allows access to regions with limited cold chain infrastructure. Growth in packaged convenience foods and ready meals also requires comprehensive preservation solutions.
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