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North America represents the largest regional market for food additives. The region is expected to account for 38.8% of the market share in 2024. The U.S. accounts for the bulk of the demand driven by a well-established food processing industry and habit of consuming packaged and processed food among population. Growth in snacking and beverages categories along with rising culture of eating out is positively influencing the market. Presence of major global food additive manufacturers has created a conducive supply chain infrastructure to cater to the demand from food manufacturers. However, increasing health awareness and scrutiny around perceived health issues related to certain food additive categories is prompting companies to shift focus towards natural varieties.
Asia Pacific is anticipated to be the fastest growing region over the forecast period for the food additives market. Rapidly growing population, economic development, and changing food consumption patterns in developing nations like India and China offer immense opportunities. Rising disposable incomes is driving the demand for packed food products. This has propelled the growth of the organized food processing industry in the region. Both domestic and international food companies are investing heavily in capacities to meet the rising demand. Considerable imports of processed food from North America and Europe has also augmented the growth of the Asia Pacific food additives market. Governments in Asia Pacific countries are supporting the industry by easing regulations and offering incentives to global ingredient suppliers. The regional market is anticipated to witness surge in demand across the emulsifiers, acidulants, and color additive categories.
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