Major players operating in the fipronil market are focused on adopting various strategic initiatives such as mergers & acquisitions and new product development, in order to expand their product portfolio and global presence. For instance, in May 2018, Insecticides India Limited, launched four new products such as Encounter, Sofia, Aikido, and Hercules in India. These products were developed, in order to get better yields and thereby help the company in gaining a significant market share in India in the near future.
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