FERTILITY TEST MARKET ANALYSIS

Fertility Test MarketSize and Trends

The global fertility test market was valued at US$ 537.2 Mn in 2022 and is forecast to reach a value of US$ 979.6 Mn by 2030 at a CAGR of 7.8% between 2023 and 2030. The global fertility testmarket is expected to witness robust growth due to the declining fertility rates among men and women and rising awareness among people about fertility testing devices. Furthermore, increasing demand/adoption of fertility test kits or testing devices and high prevalence of PCOS (polycystic ovary syndrome) among women is expected to boost the market growth. However, factors such as the high cost of fertility testing monitors and lack of predictive accuracy to confirm ovulation are expected to hamper growth of the global fertility testmarket.

Global Fertility Test Market Trends:

High demand for ovulation prediction kits is a recent trend

Ovulation prediction kits are used to detect the exact day of ovulation for a woman who is planning for a conception. Used correctly, these kits are over 97% effective in detecting luteinizing hormone (LH) surge, which is used as a marker for ovulation. These kits provide an accurate forecast of LH surge and subsequent ovulation, they are most effective when used together with other monitoring methods. Since ovulation prediction kits provide cost-effective fertility testing, the demand for the same is on the rise, and this trend is expected to continue over the forecast period.

Introduction of novel testing devices is another trend

With the increasing awareness among people about fertility testing devices, the demand - adoption of fertility testing devices is also increasing rapidly. Hence, players in the market are focusing on developing and launching advanced, easy to use testing devices in the market to meet the growing demand worldwide. According to CDC, one in eight couples has trouble conceiving or sustaining a pregnancy, owing to the age, health issues, or other factors. This indicates that there is a need for advanced, easy-to-use test testing devices in the market.