EUROPE TOMATO SEEDS MARKET ANALYSIS

Market Challenges And Opportunities

Drivers

Increasing investments for development of greenhouses to plant tomatoes has been augmenting the target market growth. Greenhouse farming can provide an increase in crop production. This is due to the fact that it offers more control for creating the optimal climate conditions required for plant growth and are able to grow more plants per square feet compared to growing crops in an open field. This has led to increasing investment in development of greenhouses across Europe to increase plant production.

The rising consumer awareness regarding health benefits of tomato seeds is expected to fuel growth of the Europe tomato seeds market. Tomatoes can be effective for lowering blood pressure, strengthening immune system, and improving skin health. Moreover, tomatoes contain potassium, which helps to maintain blood pressure by relaxing the walls of blood vessels. Dietary fibers present in tomato seeds help in normalizing bad cholesterol levels. Furthermore, tomato seeds contain digestive amino acids, which can improve the digestion process.

Market Restraints

High cost of tomato seeds is expected to hamper the market growth of tomato seeds over the forecast period. In order to reduce impact of weather on cultivation of tomatoes and increasing per acre yield of tomatoes, the region utilizes maximum number of greenhouse facilities to grow tomatoes. Seeds used for growing tomatoes in greenhouses differ from the seeds used to grow them under natural conditions. Thus, the price of seeds used for greenhouse-produced tomatoes is comparatively higher than the cost of seeds used in natural environment.