The global ethnic foods market is estimated to be valued at USD 93.94 Bn in 2025 and is expected to reach USD 154.94 Bn by 2032, growing at a compound annual growth rate (CAGR) of 7.4% from 2025 to 2032.
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The market growth can be attributed to rising demand for exotic cuisines, exposure to different cultures through globalization, and increasing number of immigrants worldwide. Consumers are increasingly experimenting with ethnic cuisines and exploring flavors from around the world. The trend is being driven by expanding expat and immigrant populations along with the growing popularity of international travel and cross-cultural experiences among locals. Rising globalization, social media influence, and increasing availability of niche ethnic ingredients have also made ethnic foods more mainstream and appeal to many international palates beyond their community of origin. This trend is expected to persist driving the demand for ethnic food products in various regions worldwide over the coming years.
Ethnic Foods Gaining Popularity among Global Consumers
With increasing globalization and popularity of international travel, people are getting more exposed to different cultures and their foods. This has fueled tremendous curiosity among consumers to experiment with new flavors from various world cuisines. Food has become one of the most direct and authentic ways through which people can experience different cultures. Moreover, with the influence of global media and internet, ethnic recipes and ingredients are easily accessible even in remotest of regions. Food bloggers and YouTube channels dedicated to international cuisines have inspired home chefs to recreate dishes from around the world. The current generation of millennials and Gen Z especially shun monotonous diets and prefer exploring diverse flavors over repetitive menus. They consider ethnic foods trendy and like to flaunt their experimental tastes on social media. All these factors have encouraged consumers to step out of their culinary comfort zones and regularly try out cuisines like Mexican, Indian, Thai, Italian, etc., driving the demand for global ethnic ingredients.
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