Key Takeaways from Analyst
Rising health consciousness among consumers and increasing recognition of the cognitive and cardiovascular benefits of EPA and DHA can drive the market growth. Asia Pacific currently dominates the EPA and DHA market due to high supplement consumption in the region. However, North America region is expected to emerge as the fastest growing market.
The sustainability and supply of EPA and DHA from fish oils remains a major challenge. Perception of high price points of supplements compared to other vitamins and minerals also impedes faster growth. However, expanding R&D in algal DHA and EPA production can improve supply security over the forecast period and drive the market growth. Formulators are also exploring more cost-effective and innovative delivery formats like gummies and beverages to appeal to a broader consumer base.
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