Market Challenges And Opportunities

Increasing use of ENR in treatment of infections caused by both Gram-negative and Gram-positive bacteria is expected to boost the market growth. ENR is administered to cattle by subcutaneous injection and to pigs by intramuscular injection. It is administered orally to cattle, pigs, turkey, and chickens, for the treatment of infections of the respiratory and alimentary tract.

However, in rare instances, use of ENR in cats has been linked with retinal toxicity. The drug cannot be used in pets that are allergic to it. ENR is also associated with some side effects such as vomiting, diarrhea, and lack of appetite. Moreover, effective in September 2005, enrofloxacin was withdrawn from use in the U.S. poultry farms. These factors are expected to hinder growth of the enrofloxacin market over the forecast period.

Increasing trend of adopting pets is expected to offer lucrative opportunities for market players to enhance their market share.