ELECTRIC COOKTOPS MARKET ANALYSIS
Key players such as Haier, LG Electronics, and Electrolux are adopting inorganic strategies such as merger and acquisitions and partnerships to gain a competitive edge in the electric cooktops market. For instance, in 2016, Haier acquired GE Appliance in order to expand its business in the U.S., which further strengthens its foothold in the global market.
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