DIGITAL SIGNAGE MARKET ANALYSIS
Global Digital Signage market size was valued at US$ 44.72 billion in 2030, exhibiting a compound annual growth rate (CAGR) of 7.8% from 2023 to 2030.
Figure 1: Global Digital Signage Market Share (%), By Region, 2022
Global Digital Signage Market: Trends
Growing demand for technologically advanced digital signage
The digital signage industry is estimated to grow significantly over the forecast period. The prime focus is on the enhancement of hardware and software used in digital signage industry. The increasing demand for advanced technology such as slim, sleek, and attractive screens, in digital signage industry are driving market growth. The size of screens is another essential factor in the success or failure of a digital communication system as how the screen fits in along the surroundings or how the screen needs to be installed. The enhanced, better, slimmer designs of the digitized screens to display the content attracts the consumers. Personalization and customization of content to makes it interactive, and thus, digital allows the use of touch screens and allows friendly user-experience.
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