CYCLING SUNGLASSES MARKET ANALYSIS

Market News

Cycling Sunglasses Market Key Developments:

Leading companies operating in the cycling sunglasses market are involved in several strategies such as new product launch and mergers & acquisitions in order to expand their business and global presence to mark their dominant position in the global market.

For instance, In February 2018, Tifosi Optics launched its SWANK sunglasses with vibrant color palette and lifestyle silhouette with many technical features found in the company’s high-performance sports sunglasses.

In July 2018, 100% Speedlab, LLC, introduced a new collection of Peter Sagan Limited Edition sunglasses at the Tour de France. The collection includes Speedtrap, S2, and Speedcraft models.

In October 2018, Peter Sagan, cycling glass brand, announced the launch of new set of riding specs- Glendale glasses. The glasses are available in standard lens with a Hydrolio treatment. It is also available in 100% HiPER lens, which results in high contrast and definition.

In September 2019, the Renshaw Active Lifestyle sunglasses and the Racetrap Sport Sunglasses joined eyewear line of 100%, leading player in sunglasses, by complementing lenses and frames developed in collaboration with Peter Sagan, three-time road world champion.