Key Developments:
Product innovation and expansion in various geographies is a key strategy adopted by the major players in the crotonaldehyde market. In June 2017, Celanese Corporation announced a joint venture (JV) between Celanese’s Cellulose Derivatives and Blackstone’s Rhodia Acetow businesses. This was intended for the creation of a global acetate tow supplier coupled with improved service to customers and more opportunities for productivity and innovation. Celanese and Blackstone will own 70% and 30% of the Joint venture, respectively. Some of the major companies operating in the global crotonaldehyde market include Finetech Industry Limited, Alfa Aesar, Sigma-Aldrich, GODAVARI BIOREFINERIES LTD., Tokyo Chemical Industry, Nantong Acetic Acid Chemical Co., Ltd., Ambinter, abcr GmbH, Celanese Corporation, Chemhere, Amadis Chemicals, MolCore, Haihang Industry Co., Ltd. and Vitas-M Laboratory.
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