Global Cosmeceutical Market: Key Developments
In September 2021, Boddess launched Juice Beauty, a plant-based line of cosmeceutical products in India to cater to the increasing demand. The company will also tie up with other online omni-channel retailers to sell their products.
In August 2021, RAMICOS Cosmetics announced the launch of a new range of products with new formulas that are clean and vegan, freshly packaged products, and provide a whole new experience to its customers. The Start-up will offer access to both RAMICOS cosmetics and skincare brands with colour cosmetics for the first time.
In March 2019, Shiseido planned to introduce its Medicated Care-Hybrid Foundation across two of its brands. The Medicated Care-Hybrid Foundation is a new product meant to provide medicated skin care effects to the skin while acting as a foundation.
In September 2018, L'Oréal Paris launched a new virtual try-on tool for its online shoppers. The "Try On" augmented reality tool allows shoppers to virtually try on hundreds of beauty products, with a few clicks right on L'Oreal's website, without the assistance of an app.
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