Corporate Wellness Market, By Service (Health Risk Assessment, Nutrition and Weight Management, Fitness Services, Smoking Cessation, Alcohol and Drug Recovery, Stress Management, and Others), By Category of Organization (Large Private Sector Companies, Mid-Size Private Sector Companies, and Small Private Sector Companies), By End User (Employees and Dependents), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

Published In : Jan 2024

Code : CMI2062

Pages :128

Formats :

Excel and PDF

Industry : Pharmaceutical

Corporate Wellness MarketSize and Trends

The Corporate Wellness Market size is expected to reach US$ 77.17 Billion by 2030, from US$ 55.95 Billion in 2023, at a CAGR of 4.7% during the forecast period. Corporate wellness initiatives aim to foster an organizational culture of health in order to support and promote a comprehensive approach to employee wellbeing. Providing a corporate wellness solution that goes above and beyond standard wellness initiatives encourages employees to adopt healthy behaviors and enhances their health results.

Corporate Wellness Market Trends:

Personalization and digitalization of wellness programs: The global corporate wellness market is being strongly influenced by the rising trend of personalization and digitalization of wellness programs. With employees having varied and diverse personal needs and preferences, companies are focusing on customizing wellness programs as per individual requirements to maximize participation and engagement. This involves understanding personal health risks, family circumstances, medical conditions, fitness goals, and preferences of each employee through digital health assessments and surveys. Wellness programs are then designed accordingly with personalized action plans, health coaching, tailored digital resources, and incentives. For instance, John Hancock's online well-being assessment tool collects individual data to create individualized wellness plans and goals for each of their over 60,000 employees.

Market Trends:

Personalization and digitalization of wellness programs: The global corporate wellness market is being strongly influenced by the rising trend of personalization and digitalization of wellness programs. With employees having varied and diverse personal needs and preferences, companies are focusing on customizing wellness programs as per individual requirements to maximize participation and engagement. This involves understanding personal health risks, family circumstances, medical conditions, fitness goals, and preferences of each employee through digital health assessments and surveys. Wellness programs are then designed accordingly with personalized action plans, health coaching, tailored digital resources, and incentives. For instance, John Hancock's online well-being assessment tool collects individual data to create individualized wellness plans and goals for each of their over 60,000 employees.