COFFEE PODS AND CAPSULES MARKET ANALYSIS

Market Challenges And Opportunities

Global Coffee Pods and Capsules Market: Restraints

Wastage of plastic capsules leading to environmental damage

Environmental concern associated with the plastic capsules that end up in landfills every year, contributing to the growing plastic pollution, is expected to restrict market growth. The plastic in coffee pods takes more than 500 years to break down, releasing harmful amounts of methane gas as it does so. Thus, to tackle this issue, several new entrants are innovating sustainable packing solutions. For instance, in September 2022, Cafe Royal invented a coffee pod in the shape of a ball. This ball is coated in a thin shell made of a vegetable layer, which is 100% compostable. The product is a true zero-waste capsule.

High cost related to coffee pods and capsules

The high cost of coffee pods is one of the biggest challenges adversely affecting the overall growth of the market, as using coffee pods is more expensive than using ground coffee or whole coffee beans. For instance, Nescafe Dolce Gusto PRELUDIO costs US$ 4.85, while Nescafe Coffee Classic (a 100-gram jar) costs US$3.52. The NESCAFÉ Dolce Gusto Pod is a sophisticated extraction cell made of several components that work together to uniquely adjust the pressure to each capsule