Global Cochlear Implants Market Regional Analysis
North America is expected to hold a dominant position in the global cochlear implants market over the forecast period as manufacturers across North America are engaged in product development and product launches through collaborations with other manufacturers. For instance, Advanced Bionics collaborated with Phonak (A Sonova Brand), to develop Naída CI Connect in March 2019. It consists of Naída CI Q90 sound processor which is incorporated into a wireless Bluetooth headset. The device is accompanied with microphones for hands-free calling, and is compatible with all Bluetooth enabled devices such as tablets, laptops, and MP3 players.
Moreover, Cochlear Limited has launched a device, Nucleus 7 Sound Processor, that syncs with various Apple products. The Nucleus 7 Sound Processor was approved by the U.S. FDA in June 2017. In addition to this, Nurotron Biotechnology Co. Ltd launched Nurotron’s Venus Cochlear Implant System in January 2017 which is an effective solution for both children and adults who suffer from severe and profound hearing loss.
Increasing prevalence of hearing loss in all age groups is expected to support the growth of the North America cochlear implants market. For instance, according to statistics recorded by Center for Disease Control and Prevention (CDC) in 2016, in the U.S, 14.9% children (6-9 years) reported low/high frequency hearing loss on a 16-decibel hearing level in one or both the ears. 5 out of 1000 children (3-17 years) are facing some amount of trouble in hearing. 1.4 per 1000 children suffered a bilateral hearing loss over 40 decibels. According to the same source, around one third of the total population over 65 years of age are affected by disabling hearing loss and the prevalence in this age group was found to be highest in Asia Pacific and sub-Saharan Africa.
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