Clinical Nutrition MarketSize and Trends
The global clinical nutrition market size was valued at US$ 11.10 Bn in 2023 and is expected to reach US$ 16.48 Bn by 2030, growing at a Compound Annual Growth Rate (CAGR) of 5.8% from 2023 to 2030.
Clinical Nutrition Market Trends:
- Rising Use of Digital Technology in Clinical Nutrition: Rising awareness and use of digital technology in clinical nutrition is having a significant influence on the clinical nutrition market. With increasing focus on preventive healthcare and management of diseases, digital solutions are playing a huge role in nutrition monitoring and intervention. Various technologies like smartphones apps, wearable trackers, telehealth platforms, and online meal planning tools are being widely adopted. This is allowing real-time customized nutrition support and counselling. Implementation of digital technology into clinical practice may range from the use of mobile apps to track diet intake and the use of wearable technologies to collect supportive data to the development of decision support tools for parenteral nutrition and the use of telehealth for remote assessment of nutrition. Mobile health applications represent an opportunity for increased patient engagement, data gathering, and remote monitoring of outcomes outside of the healthcare facility. According to Journal of Current Surgery, 2021, there now exist an estimated 165,000 publicly available mobile health apps with wellness management and disease management in leading areas. Mobile applications, such as Cronometer, MyFitnessPal, Noom, and others, are few of the examples.
- Shift Towards more Personalized and Precise Approaches: The clinical nutrition landscape is experiencing a shift towards more personalized and precise approaches. With advancements in biomarkers, genetic testing, and digital health tools, healthcare providers now have better insights into individual patient's nutritional needs, metabolism, and risk factors. This is enabling more targeted nutrition interventions. For example, microbiome analysis can help determine the best prebiotic or probiotic supplement for digestive health issues. Genetic tests can pinpoint nutrient absorption deficiencies. Continuous glucose monitors allow tight control of blood sugar levels for diabetics through adjusted macronutrient intake. Wearable devices and diet apps give visibility into lifestyle factors influencing nutrition requirements. This trend towards precision nutrition is compelling the clinical nutrition market to adapt formulations catering to specific health conditions, genotypes, or biological markers.
- Increasing Role of E-commerce Platforms: The rise of e-commerce platforms has significantly impacted the clinical nutrition market in recent years. As more consumers conduct product research and purchases online, companies in the clinical nutrition sector have invested in building strong direct-to-consumer online presences. This allows consumers to easily browse the extensive product catalogs of clinical nutrition brands, read reviews from others using various products, and order specialized formulas and supplements with just a few clicks. It has made obtaining clinically formulated meals, drinks, and supplements more convenient than ever for those managing chronic conditions or illnesses at home.