CLING FILMS MARKET ANALYSIS

The global cling films market size was valued at US$ 11,257.6 million in 2022 and is anticipated to witness a compound annual growth rate (CAGR) of 4.97% from 2023 to 2030. The global cling films market is expected to exhibit a promising growth curve over the next few years. This growth is attributed to the changing consumer behavior and demand for safe food packaging. In addition to this, the increasing consumer awareness about hygiene and the increasing government expenditure in food processing are also driving the global cling films market growth.

Global Cling Films Market: Regional Insights

Regionally, North America is expected to dominate the global cling film market in terms of market share. Increasing healthcare investments in the region, along with the rising demand for ready-to-eat food products are expected to contribute to the regional market growth.

Asia Pacific is also projected to exhibit significant growth over the forecast period. The market is likely to benefit from the increasing demand for hygienic and ready-to-eat foods, which are projected to be the primary drivers for the growth of the cling films market in the region. In addition to this, the rise in the online retail platforms is also expected to provide consumers with multiple choices. On the other hand, the increasing prevalence of health problems among consumers is likely to bolster the demand for hygienic food packages.

Figure 1. Global Cling Films Market Share (%), by Region, 2022

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Global Cling Films Market Drivers:

Increasing demand for hygienic food packaging is augmenting market growth

According to a report published by Forsythia Foundation, a US-based venture capital fund, in March 2019, Safer Made was focusing on accelerating the adoption of new materials that reduce or eradicate the use of hazardous chemicals in food packaging. Authors Marty Mulvhill and Adrian Horotan explained that, along with food, people also eat the packaging and materials that touch the food. As a result, it is essential to treat the materials used for packaging, primarily like the ingredients in food.

Growing preferences for packaged food to accelerate market growth

Increasing consumption of functional food and frozen food is creating demand for packaged food products. Additionally, changing lifestyle and hectic working schedule is again augmenting demand for ready-to-food products this in turn propelling demand for packaging food products. Cling films are widely used to wrap food as it exhibit excellent sticking properties.

Global Cling Films Market Opportunities:

Increasing use of bio-based cling films for sustainability of food packaging is expected to provide lucrative market opportunities. Health hazards associated with the use and production of synthetic films is creating demand for bio-based cling films. According to a report by the Ellen MacArthur Foundation, if industries do not switch from plastic packages, there is expected to be more plastic in the sea, in terms of weight, than fish by 2050.

Growing demand for cling films from medical sector for packaging of medical products is projected to offer significant growth opportunities. Need for medical product safety and to protect integrity of a product is augmenting demand for high-performance packaging material such as cling films. Cling films guarantees safety and sterility, while withstanding extreme temperature, humidity, contaminants and microbes.

Global Cling Films Market Trends:

On-the-go-food products is rising trend

The growing trend towards on-the-go-food products is expected to drive the global cling films market growth. Expanding food sector with the increase in global population is propelling market growth of the cling films.

Expanding e-commerce due to growing trend of digitalization

A rise in per capita earnings of consumers is expected to support the market's growth of e-commerce. Increasing number of online food delivery services is creating demand for safe food packaging materials. This in turn augmenting market growth of cling films.

Global Cling Films Market Restraints:

High maintenance cost to restrict market growth

The cost of maintenance and installation is expected to limit the revenue of the market during the forecast period.

Strict global regulation pertaining to use of plastic packaging to hinder market growth

Currently, many countries are battling against single-use plastic. According to the World Economic Forum, in 2019, there were 170 countries which pledged to significantly reduce the application of single-use plastics by 2030. Nevertheless, development of bio-based cling films will favor the market growth over the forecast period.

Figure 2. Global Cling Films Market Share (%), By Material Type, 2022

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Global Cling Films Market Segmentation:

The global cling films market report is segmented into material type, form, end user industry, and geography

Based on material type, the market is segmented into Polyethylene, Biaxially Oriented Polypropylene, PVC, PVDC, and Other Material Types. Out of which, Polyethylene is expected to dominate the global market over the forecast period and this is attributed to their tear resistance, tack strength, and barrier properties, low-density and linear low-density polyethylene is widely used as a cling film.

Biaxially Oriented Polypropylene segment is also expected to witness significant growth in the near future and this is owing to their excellent clarity and gloss properties.

Based on form, the market is segmented into Cast Cling Film and Blow Cling Film. Out of which, Cast Cling Film is expected to dominate the global market over the forecast period and this is attributed to the fact that these films are very clear and are easily stretchable even after applied to pallet.

Blow Cling Film segment is also expected to witness significant growth in the near future and this is owing to their superior load holding capacity and also they have very high levels of tear and puncture resistance property.

Based on end user industry, the market is segmented into Food, Healthcare, Consumer Goods, Industrial, and Other End User Industries. Out of which, Food is expected to dominate the global market over the forecast period and this is attributed to the fact that cling films are high-quality food wraps films. They prevent food form microbial contamination, thus reduce food wastages.

Healthcare segment is also expected to witness significant growth in the near future and this is owing to the growing demand for cling films as packaging medical devices and other pharma products.

Global Cling Films Market: Key Developments

In April 2019, Amcor plc. launched a unique, recyclable, high-barrier flexible packaging, AmLite Ultra Recyclable that can reduce a pack’s carbon footprint by up to 64%. Moreover, this packaging is made of company’s sustainable high-barrier polyolefin film.

In June 2021, Amcor plc. announced the installation of a seven- layer blown film line, through its Flexibles North America business. Moreover, the new machine will produce, AmPrima PE Plus ultra-clear and heat resistance films.

In June 2019, Anchor Packaging LLC, one of North America’s largest manufacturers of specialty food packaging used by restaurants and supermarkets for delivery and take-out meals, announced the first stage of its strategic plan to accelerate growth through a partnership with The Jordan Company, a private equity firm with over 30 years’ experience in aligning itself with company management, in order to build value.

In July 2019, Berry Global Group acquired RPC Group PLC (RPC) for a purchase price of approximately US$ 6.5 billion. The combination of Berry and RPC led to the creation of a leading global supplier of value-added protective solutions and one of the world’s largest plastic packaging companies.

Global Cling Films Market: Key Companies Insights

The global cling films market is highly competitive. This is attributed to continuous launch of new technologies due to ongoing R &D and efforts by value chain participants. Moreover, key players are adopting various business growth strategies in order to expand their presence on regional as well as global basis. Some of the key players in the global cling films market are 3M, ADEX Srl, Alliance Plastics, All American Poly, Amcor plc, Anchor Packaging, Berry Global Inc., Deriblok SpA, HIPAC SpA, Inteplast Group, Intertape Polymer, ITS BV, Jindal Poly Films, Malpack, Mitsubishi Chemicals Corporation, Nan Ya Plastics, Novamont, Paragon Films, Sigma Plastics, and Technovaa

*Definition: Cling Films are a popular type of food packaging. These products are typically made from polyvinyl chloride (PVC), polyethylene (PE) or low density polyethylene (LDPE). They are a great option for wrapping any type of food item. Cling Films are available in various forms including bare rolls, pre-cut, and in retail packs. The retail packs are offered in custom-sized packages. This makes them easier to dispense and protect the product.