Cellulite Treatment Market – Dynamics
One of the major drivers propelling growth of the cellulite treatment market is the growing obese population. For instance, according to 2014 National Institute of Diabetes and Digestives and Kidney Diseases report, 2 in 3 adults (70.2 percent) were diagnosed with obesity in the U.S. Moreover, advancements in technology such as Cellulaze™ the world's first and only minimally invasive medical device designed to eliminate cellulite which uses SideLight 3D side-firing technology to target the causes of cellulite beneath the skin, are boosting the growth of the cellulite treatment market size. For instance, according to 2017, American Society of Plastic Surgeons report, around 1.8 million cosmetic surgical procedures were performed in 2017. Growing inclination towards achieving a slim body, lighter complexion, and better skin is also boosting demand for cosmetic treatment for cellulite. Furthermore, various technological advancement such as user-friendly pen shaped portable laser medical devices, is expected to boost growth of the market.
However, a major factor restraining growth of the cellulite treatment market is a popular alternative herbal massage treatment, which includes acupuncture, gua sha, and cupping techniques. Furthermore, high cost of cosmetic surgeries are expected to hamper the market growth.
Market Trends: Another significant trend influencing the market size and demand is the rising preference for non-invasive and minimally invasive procedures. For example, cryolipolysis and ultrasound techniques are increasingly being adopted. The forecast period is also expected to see a rise in the adoption of radiofrequency treatments.
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