CAR CARE COSMETICS MARKET ANALYSIS

Market Challenges And Opportunities

Market Dynamics

The main driver for the global car care cosmetics market is increase in sale of used cars. Individuals, as well as unorganized firms such as Alibaba Group, eBay, Sun Toyota, Cars24 Services Pvt. Ltd., and OLX Autos by OLX Group, serve the used automobile industry. The market for second hand cars has increased significantly as a result of consumers' desire for high-quality vehicles at reasonable pricing. The emergence of COVID-19 caused supply chain and new car production to be disrupted. It also lowered the purchasing power of a huge segment of customers willing to purchase a new car, resulting in an increase in demand for used cars across the world. Pollutants that cause deterioration of vehicle paintwork and interior work are more likely to be found in used cars. Sunlight, tree resins, road asphalt, dust, gravel, de-icing agents, bird guano, and other atmospheric pollutants are all found in a used vehicle. As a result, demand for car care cosmetics items such as car polish and wax, trim cleaners, and tyre and rim protectors is increasing across the world, as these treatments assist to preserve a used automobile's interiors, extend the vehicle's lifespan, and add value to a used car.

The global car care cosmetics market is restricted due to incorrect use of car care products. Strong acids and alkalis are included in shampoos and foams, traffic film removal, and acid wheel cleaning, all of which can damage a car's paintwork if used incorrectly. Even workers at car cleaning or car service facility are at risk while using certain car care products. Although acid removers are affordable and may remove hard brake dust deposits without scrubbing, fine mist and fumes can cause choking and skin irritation if applied to heated car wheel discs.