Car care cosmetics are high-quality chemicals that improve the luster, gloss, and durability of automobiles. Car care cosmetics prevent and repair damages such as scratches, ensuring that each part of the car receives the utmost attention and the vehicle's aesthetic appeal is preserved. Various automotive cosmetic chemicals are available in the market, including waxes, polishes, paint protection treatments, tyre cleaners, rim protectors, and glass cleaners. During the forecast period, the Car care cosmetics market is anticipated to be driven by rapidly expanding global automotive sales, an increase in disposable income of consumers, and improvements in car washing procedures.
Market Dynamics
The main driver for the global car care cosmetics market is increase in sale of used cars. Individuals, as well as unorganized firms such as Alibaba Group, eBay, Sun Toyota, Cars24 Services Pvt. Ltd., and OLX Autos by OLX Group, serve the used automobile industry. The market for second hand cars has increased significantly as a result of consumers' desire for high-quality vehicles at reasonable pricing. The emergence of COVID-19 caused supply chain and new car production to be disrupted. It also lowered the purchasing power of a huge segment of customers willing to purchase a new car, resulting in an increase in demand for used cars across the world. Pollutants that cause deterioration of vehicle paintwork and interior work are more likely to be found in used cars. Sunlight, tree resins, road asphalt, dust, gravel, de-icing agents, bird guano, and other atmospheric pollutants are all found in a used vehicle. As a result, demand for car care cosmetics items such as car polish and wax, trim cleaners, and tyre and rim protectors is increasing across the world, as these treatments assist to preserve a used automobile's interiors, extend the vehicle's lifespan, and add value to a used car.
The global car care cosmetics market is restricted due to incorrect use of car care products. Strong acids and alkalis are included in shampoos and foams, traffic film removal, and acid wheel cleaning, all of which can damage a car's paintwork if used incorrectly. Even workers at car cleaning or car service facility are at risk while using certain car care products. Although acid removers are affordable and may remove hard brake dust deposits without scrubbing, fine mist and fumes can cause choking and skin irritation if applied to heated car wheel discs.
Market Outlook
In terms of car care cosmetics consumption, the U.S. dominates the market, followed by Canada and Mexico. Consumers in North America are becoming increasingly concerned about keeping their vehicles looking good. As a result, key players are working on new products to make sure that customers have access to high-quality, low-cost car maintenance supplies. Car manufacturers in the U.S. are using more car wash and detailed services, which is driving up demand for the car care cosmetics market.
The market for car care cosmetics is projected to be dominated by Asia Pacific in forecast period. Rising per capita income in emerging nations such as India is expected to fuel the market for car care cosmetics. Demand for car maintenance products has surged in recent years as luxury car sales have increased. There are older vehicle’s (over 7-8 years) on the roads in nations such as India and China, which might help the car care cosmetics market grow even quicker.
Key Players
Major players operating in the global car care cosmetics market include 3M, Autoglym, ITW Global Brands, LIQUI MOLY GmbH, Simoniz, Inc., Sonax, Turtle Wax, Chemical Guys, Cartec B.V., and Adolf Wurth Group.
Players in the market are focused on a variety of growth strategies, including mergers, acquisitions, investments, and others. For instance, in February 2021, Chemical Guys, the premier lifestyle brand for car detailing professionals, launched HydroInterior, the latest addition to its renowned 'Hydro' range of ceramic products.
Market Taxonomy
On the basis of Product Type, Global Car Care Cosmetics Market is segmented into:
On the basis of Application, Global Car Care Cosmetics Market is segmented into:
On the basis of Distribution Channel, Global Car Care Cosmetics Market is segmented into:
On the basis of region, The Global Car Care Cosmetics Market is segmented into:
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About Author
Sakshi Suryawanshi is a Research Consultant with 6 years of extensive experience in market research and consulting. She is proficient in market estimation, competitive analysis, and patent analysis. Sakshi excels in identifying market trends and evaluating competitive landscapes to provide actionable insights that drive strategic decision-making. Her expertise helps businesses navigate complex market dynamics and achieve their objectives effectively.
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