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North America dominates the global cannabidiol market with an estimated market share of 40.2% in 2024. The U.S. makes up the majority of the North American market and was one of the first regions to legalize hemp-derived cannabidiol on a federal level through the 2018 Farm Bill. Several U.S. states have also legalized recreational and medical marijuana use, creating a supportive regulatory environment for cannabidiol products. Major cannabidiol companies first established operations in the U.S. and have heavily marketed their brands in the U.S. Cannabidiol formulations are widely available across distribution channels like pharmacies, wellness stores, and online. North American consumers also have high health awareness and many people willingly adopt cannabidiol as a wellness supplement.
Asia Pacific has emerged as the fastest growing regional market for cannabidiol. Countries like China, Japan, South Korea and India offer massive untapped market potential due to their combined population of over 4 billion. While cannabidiol regulatory policies vary across nations, Asia is progressively moving towards acceptance of hemp-derived cannabidiol. Domestic cultivation and production of hemp is increasing in China and other countries. This boost availability and lower costs for cannabidiol product manufacturers. Local formulators are introducing new cannabidiol lifestyle brands that cater to Asia's health-conscious young demographics. E-commerce also gives cannabidiol companies an effective entry point before physical retail landscapes fully develop. Geopolitical tensions sometimes hamper international trade between Asia and other regions, but many Asian consumers prefer locally sourced cannabidiol options now available.
Cannabidiol Market Report Snapshots
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