BOAT STEERING SYSTEM MARKET ANALYSIS

Market Challenges And Opportunities

Market Dynamics- Drivers

1. High growth of recreational boating industry is expected to drive growth of the global boat steering market during the forecast period

Recreational boating is one of the most sought out vacation activities, which is enjoyed by a large percentage of population in Europe and North America. According to the National Marine Manufacturers Association (NMMA), makers of boat steering systems and other boating products have boosted their investment in manufacturing capabilities at a CAGR of 4% from 2009 to 2014. Furthermore, North America holds the dominant positions in boating sales and boating industry. Hence, these factors are expected to drive the global boat steering system market growth over the forecast period.

2. Increasing adoption of boats for maritime security is expected to propel the global boat steering system market during the forecast period

Apart from fishing, recreational, and maritime purposes, boats have been used for various applications. It has been adopted for security purposes with certain modifications as well. Increasing crime on water bodies such as seas, rivers, and canals combined with growing tension between countries has compelled government of various countries to deploy police watercrafts to patrol such areas. Such water bodies have been used for piracy, narcotics, and illegal items smuggling, forced invasions, and rescue operations. Furthermore, the boats used for aforementioned purposes need to be powerful, nimble, and must possess fast response for steering systems to navigate through water bodies. Hence, such factors are expected to support the global boat steering system market growth in the near future.

Market Dynamics- Restraint

1. Increasing prevalence of tiller mechanism on small outboard motorboats is expected to restrain growth of the global boat steering system market growth over the forecast period

In watercraft, the tiller is attached to a rudder post that provides leverage in the form of torque to turn rudder. This basic arrangement of lever with the engine poses as an attractive alternative for end users to install steering mechanism on boats. Outboard motor boats are the highest selling type of propulsion systems in the current market, and there is a minimal cost involved in the adoption of tiller mechanism in these boats. These factors are expected to restrain growth of the global boat steering system market in the near future.

2. Major ambiguities in international trade policies are expected to hinder the global boat steering system market over the forecast period

According to Coherent Market Insights’ analysis, in North America, the U.S. accounts for the highest number of boat production and sales. Although around 95% of boats manufactured in the U.S. are sold locally, growing coastal tourism in other parts of the world has increased sales in Europe, GCC, and ASEAN countries. This, in turn, has increased the demand for boat steering systems. However, boat manufacturers have to comply with changing trade policies with higher import taxes. They also need to make alterations to their designs and also to raw materials supply route. Such uncertainties in export policies are expected to hamper the global boat steering system market growth in the near future.

Market Opportunities

1. High growth of marine transportation is expected to present lucrative growth opportunity

Marine transportation has emerged as suitable alternative where road and railways are not convenient mode of transportation. Increasing number of ports in countries such as Rotterdam, Riga, Hamburg, Amsterdam, and London is expected to increase the demand for sea trade activities. Furthermore, islands such as Caribbean Islands, Greenland (Australia), New Guinea, Broneo (Asia), Madagascar (Africa) and Baffin Island will provide lucrative business opportunity for market players in the near future.

2. Increasing illegal immigration in the U.S. is expected to provide major market opportunity

Rising illegal invasions has compelled the authorities to increase cross border patrolling. For instance, in May 2019, the U.S. Customs and Cross Border Patrol (CBP) arrested 13 individuals of crossing illegally into the U.S. on boats. Such incidents have increased the demand for boat steering systems, thereby providing significant growth opportunity for market players over the forecast period.