BOARD PACKAGING MARKET ANALYSIS
Key Developments:-
Key players are adopting various in-organic growth strategies such as new product launches, mergers and acquisitions, partnerships, and collaborations, in order to gain market share in the global board packaging market. For instance, in 2019, the U.S based company True Salt launched recyclable cardboard box for retail and hospitality product distribution. The new three-pound box is made for retail and hospitality product distribution. The company has selected 100% recyclable cardboard for its packaging. The company offers a range of salts including flake salts and cocktail salt for beverages.
Moreover, in 2018, the WestRock Company, a leading provider of differentiated paper and packaging solutions acquired all assets of Plymouth Packaging. Inc. (Plymouth) to expand its product portfolio in the containerboard packaging in the North America.
Furthermore, in July 2019, International Paper Company acquired two corrugated packaging facilities located in Portugal and France from DS Smith. With this acquisition company aimed to expand its business in the board packaging market in Europe.
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