Drivers:
The booming construction industry around the globe is projected to fuel the demand for bentonite. Increasing investment by the government in the construction industry is propelling the demand for bentonite. It is used in sealant applications due to its swelling property. Therefore, the growing construction industry across the globe is a major factor propelling market growth over the forecast period. Moreover, rising clay applications across the various sector are also estimated to boost the market growth of bentonite.
Increasing application of bentonite in agriculture, water treatment, and filtration application. Bentonite is an ideal soil preserving natural materials that are used in organic farming to protect and maintain the quality of the soil. Also, it is excellent adsorbent as it can absorb nearly 75% – 80% impurities when mixed added with either zeolite or limestone with coagulants in water treatment and filtration process. Hence, expanding organic farming and rising numbers of water treatment plants around the globe is projected to propel the market growth of bentonite over the forecast timeframe.
Restraints
Bentonite contains a high level of lead that can pose a health risk such as serious damages to the central nervous system, immune system, and affect the kidney as well. For instance, in March 2016, the U.S. Food and Drug Administration has warned consumers on the usage of “Best Bentonite Clay,” a product of Best Bentonite, located in Guthrie, Oklahoma. FDA has examined that the product has elevated lead levels of lead and may pose serious health issues. Therefore, this is projected to hamper the market growth of bentonite.
Rising concern over the depletion of bentonite as it is a natural material and is extracted mainly from mines around the world. For this various regulatory body around the globe have imposed restrictions on trans-continental trade of bentonite. Therefore, the limited availability of bentonite is projected to negatively affect the market growth of bentonite to some extent over the forecast period.
Market Opportunities
Increasing utilization of bentonite in landscaping application due to its excellent holding water property is projected to propel the market growth over the forecast period. Moreover, it improves the performance and efficiency of the soil. Furthermore, a large construction area where there is no plant growth, bentonite is widely used with soil as a key ingredient. Hence rising usage of bentonite in landscaping application is expected to fuel the market growth over the forecast period.
Rising production of bentonite in the Asia Pacific region in Order to Support rising demand from Domestic End-use Industries is expected to fuel the market growth. Various companies and country's governments are investing heavily in the Asia Pacific region, particularly in India and China to speed up the production for increasing the supply of bentonite in order to support manufacturing activity in the region is projected to boost the market growth over the forecast period.
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