BEAUTY DEVICES MARKET ANALYSIS

Market Challenges And Opportunities

Drivers

Increasing aging population

Increasing aging population is a prime factor fuelling the global beauty devices market growth. Aging is associated with the loss of the fibrous tissue. The skin layer starts reducing vascular and glandular networks, which leads to wrinkles, pigmentation, and sagging of the skin. According to the United Nations, the share of global population aged 65 years and above is projected to rise from 10 percent in 2022 to 16 percent in 2050. Thus, a rise in the aging population is projected to foster the global beauty devices market growth.

Increasing awareness regarding personal hygiene

Increasing awareness regarding personal hygiene is propelling the global beauty devices market growth. A rise in the urban population coupled with the increasing penetration of personal care products across emerging nations is also expected to foster the market growth. Also, rapid adoption of such products among consumers due to effectiveness and benefits offered by these products are further anticipated to augment the global beauty devices market growth.

Market Restraints

Side-effects associated with beauty devices

Side-effects associated with beauty devices such as excessive swelling, superficial burn, and blistering are expected to restrict the adoption of such devices. These factors are expected to hinder the global beauty devices market growth over the forecast period. Lack of awareness regarding the benefits of beauty devices across developing countries or rural areas is expected to inhibit the market growth over the forecast period.

• Side- effects associated with beauty devices