BATH BOMB & COLD PRESSED SOAPS MARKET ANALYSIS
Among product type, bath bombs segment held significant market share in the global bath bomb & cold pressed soaps market in 2018, as key players are adopting strategies such as product launches to expand their presence in the bath bomb segment. For instance, in August 2017, Musee Bath, a U.S.-based wholesale bath bomb manufacturer, launched lighted bath bomb namely, Glo Bath Bomb, with the scent of essential oils and natural olive oil. Each bath bomb includes a light activated lighted cube that automatically turns off after the bath and can be removed from water, which can be reused later.
Key players are adopting inorganic growth strategies such as acquisition, in order to increase their market share in the global bath bomb & cold pressed soaps market. For instance, PDC brands, a beauty and wellness company, announced the acquisition of ME! Bath. The acquisition aimed to expand PDC brands’ product portfolio in bath products segment including bath bombs.
Major players operating in the global bath bomb & cold pressed soaps market include Village Naturals, Yumscents, Schone, Pretty Suds U.K. Limited, Essence of Earth, LUSH Ltd., Rejuvelle, Soul and Soap, Hugo Naturals, Amor Bath Bombs, and Oliver Rocket LLC among others.
Bath Bomb & Cold Pressed Soaps Market Report Snapshots
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