Ayurvedic Toothpaste Market, Product Type (Herbal Toothpaste, Natural Toothpaste, and Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail, Pharmacies/Drug Stores, and Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
In March 2023, Red Seal, a New Zealand-based natural health products brand, launched six new oral care items. The company focuses on using herbal remedies rather than synthetic or harsh chemicals in its formulations. Among the offerings are herbal and mineral toothpaste options, catering to categories such as complete care, whitening, and children.
In November 2022, Vitro Naturals introduced a fluoride-free toothpaste enriched with herbs such as neem, cloves, babool, and mint leaves. This herbal formulation helps protect against gum and teeth infections, bad breath, cavities, and toothaches, while also alleviating gum and tooth pain.
In 2021, Dhathri Ayurveda, a well-known South Indian brand specializing in health and beauty care, introduced the Dhathri Complete Care Ayurvedic Toothpaste, which offers comprehensive protection for teeth and gums
In 2021, Colgate-Palmolive (India) launched the world's first ayurvedic toothpaste specifically tailored for individuals with diabetes. Developed in India through collaboration with local dentists and diabetes specialists, the product, named 'Colgate for Diabetics,' was the result of extensive research and innovation.