Global Automotive HUD Market is estimated to be valued at US$ 9.04 Bn by 2030. Automotive head-up display or also referred as auto HUD is any transparent display that shows information exactly when user needs it, which is aligned directly in the line of sight. Auto HUD displays crucial information including speed, warning signals, and navigation signals without looking down instrument cluster. As the driver gets all the important information, it reduces chances of potential road accidents. Advanced HUD systems also display advanced driver assistance system (ADAS) data, enabling driver to gain important information, without taking their attention off the road. In the recent past, augmented reality has revolutionized head-displays with information being projected on windshield and layer of information right in front of the car.
Figure 2: Global Automotive HUD Market Share (%), By Segment, 2022
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