AUTOMOTIVE AUXILIARY HEATER MARKET ANALYSIS

Automotive auxiliary heater is an add-on heater which is installed in the vehicles to instantly warm the vehicle cabin and to defrost windshield faster. Moreover, these heaters are also used to heat the engine cooling circuits during winters as the engine takes time to heat and reach operating temperatures, in order to warm up the car when it’s snowing outside. Moreover, auxiliary heaters are majorly used to provide cozier, warmer, and more comfortable driving experience to the driver and passenger even if the outside temperature falls below 0 degree Celsius.  

Surge in Demand for Electric Vehicles across the Globe Is Expected To Aid in Growth of the Global Automotive Auxiliary Heaters Market

Automotive auxiliary air heaters have adoption in electric vehicles as the waste heat generated by an electric vehicle is very low and is insufficient for the purpose of heating the vehicle cabin. Therefore, owing to this factor electric vehicles need to install auxiliary heaters as an additional source of heat to warm up the temperature inside the vehicle cabin and defrost the windshield during winters. Furthermore, growing demand for electric vehicles across developed as well as emerging countries such as The United States, India, and China, owing to growing EV buying trend, favorable government regulations to reduce vehicle emission, are expected to boost demand for automotive auxiliary heater over the forecast period. For instance, according to the Global EV Outlook, in May 2019, in North America, 0.36 million new battery electric vehicles (BEV) and plug-in hybrid electric vehicles (PHEV) were deployed in the year 2018.           

Furthermore, in Asia Pacific region, India and China are expected to exhibit substantial growth in the sales of electric vehicles, owing to favorable government policies. For instance, in March 2019, Government of India launched the second phase of 'Faster Adoption and Manufacturing of Electric Vehicles in India' (FAME India) scheme, where government is expected to reduce the purchase price of hybrid and electric vehicles in India and is focusing on implementation of electric vehicles for public or shared transportation. These factors are expected to drive growth of the automotive auxiliary heater market during the forecast period.

Regional Analysis of Global Automotive Auxiliary Heaters Market

On the basis of region, the global automotive auxiliary heaters market is segmented into North America, Europe, Latin America, Asia Pacific, Middle East, and Africa.

LIn 2018 North America was the dominated market in the global automotive auxiliary heater market followed by Europe. This is owing to the fact that, the temperature falls below 0 degree Celsius in most of the countries across these regions during winters, owing to which the vehicle owners tend to install auxiliary heater in their vehicles to get comfortable driving experience. Furthermore, warm starting of vehicle reduces pollutant emission by around 60% which favors the implementation of auxiliary heaters in this region. For instance, in winter, the average temperature in the U.S. is around 3/5 degree Celsius.

Automotive Auxiliary Heater Market Taxonomy

On the basis of product type, the global automotive auxiliary heater market is segmented into

• Water-based Auxiliary Heater
• Air-based Auxiliary Heater

On the basis of voltage, the global automotive auxiliary heater market is segmented into

• Below 24 Volt
• 24 to 48 Volt
• Above 48 Volt 

On the basis of engine type, the global automotive auxiliary heater market is segmented into

• IC Engine
• Electric

On the basis of vehicle type, the global automotive auxiliary heater market is segmented into

• Passenger Vehicles
• Commercial Vehicles

On the basis of sales channel, the global automotive auxiliary heater market is segmented into

• OEM
• Aftermarket

On the basis of region, the global automotive auxiliary heater market is segmented into

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East
• Africa

Major players operating in the global automotive auxiliary heater market include BorgWarner Inc., DBK Group, DEFA, Eberspächer, Hebei Nanfeng Automobile Equipment (Group) Co.,Ltd, HELLA GmbH & Co. KGaA, KLC Corporation., MAHLE Behr, Robert Bosch GmbH, and Webasto Group.