Market News

Australia & New Zealand Herbal Supplements Market– Recent Developments

In January 2023, - The Therapeutic Products Bill (TPB) was presented for the first time in New Zealand. It included clauses that would categorise some medical foods and herbs as "drugs," rendering them unavailable to the general population without a prescription from a doctor. Any food or herb with therapeutic potential would be illegal to access under the New Zealand TPB proposal.
In June 2022,Nestlé Health Science, acquired The Better Health Company (TBHC), the holding company for GO Healthy, Egmont, and CDH Investments. As part of this agreement, Nestlé Health Science purchased The Better Health Company. This includes the top supplement company in New Zealand, GO Healthy, the New Zealand Health Manufacturing facility that produces vitamins, minerals, and supplements, and the Egmont Manuka honey label.
In July 2022, PureHarvest, an Australia-based organic and natural food company, launched four new plant-based milk varieties, in addition to the already available Almond, Oat, Soy, Rice, and Coconut milk options. The company also has Organic Hazelnut Milk, Organic Cashew Milk, Australian Macadamia Milk, Creamy Oat Milk, and Organic Cashew Milk.
In June 2021, V Energy, introduced its brand-new 'Can You Feel It' campaign in association with award-winning animation production firm Psyop and Clemenger BBDO. This promotion urges people to feel their best and cultivate a positive perspective.
In October 2022, Remedy Drinks, announced Remedy K! CK, a clean energy drink that is natural, and is sold at 7-Eleven locations all around Australia. Three fruity flavours of Remedy K! CK are Blackberry, Lemon Lime, and Mango Pineapple.

Australia & New Zealand Herbal Supplements Market Report Snapshots