ASIA PACIFIC FACIAL CARE MARKET ANALYSIS
Asia Pacific Facial Care Market: Key Developments
On March 14, 2021, Kao Corporation, a Japan- based hair salon brand L’Oréal Group, France based personal care company announced launch of an Omni channel concept store in collaboration with AKQA, a U.S.-based digital design and communications agency in Shanghai. It gives discount points, provide visitors with a personalized experience to cultivate better relationship with customers.
On June 29, 2021, Hindustan Unilever Ltd, a India- based maker of packaged goods, announced to scale up the online reach of several premium brands through standalone branded sites as well as its multi-brand shopping platform UShop. This digital infrastructure will consist of all brands such as Love Beauty and Planet, Simple, Horlicks, etc.
On August 2, 2021, Unilever, a U.K.-based nutrition, hygiene, and personal care brand, announced it has completed the acquisition of Paula’s Choice, a U.S.-based research-based digital-led skin care brand. Terms of the deal were not disclosed.
On July 24, 2021, The Big Bloomers Company, a U.K.-based clothing brand company, launched a new brand, colors cosmetics in India. The brand offers wide range of products encompassing everything from a foundation to lipstick. They aim to bust the misconception that drug store makeup is low in price and inferior in quality. These ingredients are gentle to the skin and work to improve its quality. The manufacturers have taken all skin tones into account and come up with a shade card that includes almost all hues from the color wheel.
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