APPLICATION SECURITY MARKET ANALYSIS

The application security market faces many challenges. As applications become more complex with new technologies like APIs, cloud, mobile, and IoT, they present a wider attack surface that is difficult for security teams to monitor and protect. Applications are also developed faster to meet business needs, resulting in weaker security if not addressed properly. Lack of skilled security professionals adds to the challenge, as it becomes hard for organizations to integrate security into the entire development lifecycle. Widespread remote work during the pandemic has further exacerbated risks.

Market Opportunities: Rising Demand for Advanced Application Security Solutions

With so many applications and new technologies requiring protection, there is a growing demand for advanced application security solutions. More companies recognize security as critical to their business and are willing to invest appropriately. Emerging approaches like shift-left and integrating security into DevOps promise to align security with speed of development.