APPLICATION DELIVERY NETWORK MARKET ANALYSIS

Market Challenges And Opportunities

Increasing data traffic is major factor driving growth of the market. According to Coherent Market Insights, in 2016, 96,054 PB IP data traffic was generated per month and is projected to reach 278,108 PB IP data traffic by 2021, worldwide. Hence, increasing data traffic have accelerated the demand for application delivery network.

Increasing adoption of mobile traffic is major factor driving growth of the market

Increasing adoption of smart phones by user is one of the major reason for mobile data traffic. According to the Coherent Market Insights analysis in 2016, the mobile data traffic is 7.2EB per month, which will grow up by 48.3EB per month by 2021. The amount of fetching and storing the data in the form of text, videos, and images is one of the major factor, which result in increasing the mobile data traffic. ADN provide solutions, which help in increasing performance by reducing the time of data availability on the mobile. Thus, application delivery network also help in reducing the strain occurred on the mobile application with the help of network-level buffering and by using the load balancing algorithms, which in turn help in fuelling the growth of the market.

Increasing trend of Bring Your Own Devices (BYOD) have accelerated growth of the application delivery network market

Increasing adoption of BYOD trend by various organizations have accelerated growth of the market. Increased focus towards innovation and productivity, employee satisfaction and retention, and cost savings have accelerated the trend in various organizations. Implementation of BYOD policy has created a comfortable environment among employees, as it allow them to do their work on their own device, which in turn increases the efficiency and productivity of the company. ADN help the enterprises to control the flow of the applications over the network, as it provides the visibility that allow the enterprises to meet the regulatory requirements that enable them to know about the applications running across the network. Thus, enterprises implement the BYOD trend along with application delivery network, as it enable them to increase the security of data and provide better service to organisation. Hence, increasing BYOD trend has increased the demand for application delivery network.