ANTACID MEDICATIONS MARKET ANALYSIS

Market News

Key Developments

1. Key players in the market are involved in various business strategies such as product acquisition, in order to expand their product portfolio. For instance, in June 2017, Pfizer India acquired AstraZeneca, a Swedish pharmaceutical firm’s Nekasium, a drug used as antacid. Nekasium was launched in India in 2006 and has been recommended by doctors to reduced hyperacidity.
2. Major players in the market are involved in various business strategies such as product launches, in order to expand their product portfolio. For instance, in May 2017, GSK Consumer Healthcare launched ‘ENO Cooling’. It is an antacid sold in powered form in sachets, which offers instant relief against acidity.
3. Key players in the market are involved in various business strategies such as product launches, in order to expand their product portfolio and enhance the market presence. For instance, in October 2018, Dr. Reddy’s Laboratories launched ‘Omeprazole’ delayed-release tablets in the U.S. market, which can be used for frequent heartburn issues.