Market Challenges And Opportunities

Animal Wound Care Market Drivers

Increasing approvals and launches of new animal wound care products is expected to be a major factor driving growth of global animal wound care market. In 2014, Elanco Animal Health—a subsidiary of Eli Lilly and Company—launched a new Vulketan, a POM-V sterile topical gel developed to heal equine wounds. In 2013, Puricore, Inc. launched its new NovaZo Animal Health Wound Irrigation Solution. NovaZo is a wound cleanser for companion and large animals of all species. In 2017, Indian Immunologicals Limited launched its new Zuspray for the treatment of animal wounds. Zuspray is indicated for the treatment of all types of open wounds including surgical wounds. In 2015, Oculus Innovative Sciences, Inc. launched two new MicrocynAH Farm and Ranch animal healthcare products and both products are indicated for treatment of traumatic wounds and cuts abrasions, etc. In 2018, Dechra Veterinary Products, LLC launched new TAF Spray. TAF spray is next generation antibiotic wound spray used for the treatment of wounds in horses, cattle, goats, sheep, and pigs. Furthermore, strategic acquisition and mergers by major animal wound care companies is also expected to fuel market growth. For instance, in 2013, Manna Pro Products, LLC. acquired Cut-Heal—a Texas-based animal wound care company. With this strategic acquisition Manna Pro Products, LLC. enhanced its product portfolio with Cut-Heal animal wound care products.

Animal Wound Care Market Restraint

Low presence of veterinary clinics and hospitals in some rural areas in emerging countries such as India and China is expected to be a major restraining factor for growth of the global animal wound care market. This low presence of veterinary clinics and hospitals limits the access to treatment, and hence, is expected to negatively affect growth of this market.