Market News
Key Developments & Strategy
- Key players in the market are adoption growth strategies such as mergers and acquisitions, in order to gain competitive edge in the market. For instance, in July 2016, OSRAM GmbH, acquired Novità Technologies, a manufacturer of electronic control systems for automotive lighting applications, in order to expand its specialty lighting business in the U.S. market. The company is involved various growth strategies such as capacity expansion, in order enhance its market presence
- Major companies in the market are focused on various growth strategies such as entering to agreement, in order to enhance their market presence. For instance, in September 2015, GE Lighting and SST, Inc. entered into a memorandum of understanding (MoU), in order to integrate SST’s Shotstopper technology with GE’s intelligent LED street lights.