AESTHETIC LASER DEVICE MARKET ANALYSIS

Market Challenges And Opportunities

However, safety concerns among people regarding aesthetic laser treatment and high cost of treatment are major factors restraining growth of the aesthetic laser device market. For instance, in 2012, according to Information Services Division Legislative Council Secretariat, in Hong Kong, 4 women suffered from septic shock due to intravascular infusions at beauty treatment center. Among four, one woman died due to multiple organ failure, while the others were severely ill. Moreover, in 2014, a woman died after undergoing liposuction procedure in a hair transplant center in Hong Kong. Such incidents creates negative perception through word-of-mouth and severely dampens consumer confidence regarding use of such lasers. This also necessitates the implementation of stringent regulations regarding the same.

Increasing beauty concerns among women is expected to fuel growth of the aesthetic laser device market

Increasing demand for plastic surgeries due to increasing beauty concerns among women, is expected to fuel growth of the aesthetic laser device market. For instance, in 2014, according to American Society for Aesthetic Plastic Surgery (ASAPS), laser hair removal treatment was the third most popular non-surgical cosmetic procedure in the U.S. However, the aesthetic laser procedure was recorded to be a more popular laser treatment for women.